Asos com case study

Most of us knows that horizontal stripes will make something look wider, and that vertical lines do the opposite, but there are much more subtle uses of lines of which we can take advantage.

Lace details draw the attention away from the bust area. If you want, you can use a measuring tape to Asos com case study how the numbers relate to each other, especially if you think it is hard to simply see it.

Still, what most people think looks best is when there is balance between the upper and lower body, and between the shoulders and hips.

When people become conscious of the concept of proportions and lines and optical illusions, there are some who at first find it a bit restrictive.

From the bust down, the top hides the waist completely, and ends at the widest point of the hips. The mind is a funny thing, you see. I want an even smaller waist, clean lines without fuss, to make my neck appear longer and prevent that uniboob.

The high neckline shortens the neck considerably. The flowy bottom of the skirt prevents a harsh line that cuts of the legs, and even the shoes have a V-opening to elongate the legs even more.

This line is even more enhanced by the shorts and their cuffs. The gold buttons draw the attention away from the shoulders. The girl in the illustration is built rather like me, so her torso is rather short.

Necklines, the length of sleeves and hemlines, the shape of the shoulders, skirt style or pant legs — everything has to do with proportions. A busy pattern with strong contrasts will make the whole dress and thus the body seem larger. I made this little illustration to get you started: A sweetheart neckline with sparkly decoration will draw attention to the bust.

The wide cuff bracelets divide the arms even more. All the lines on the upper body go from up close to the neck and down towards the waist, which will make the shoulders more narrow.

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The rest of the body becomes more of a background due to the dark colour and the body-skimming shape. A dark, plain top and a bottom with a busy, colourful print will enlarge the hips. One of the trickier ones is between your upper and lower body no.

The most important answer, I think, is lines. Here are some examples: According to my experience, people with defined waists usually have an average or short upper body, whereas the longer torso will usually be straighter. The lapels are very narrow, which also makes the upper body more narrow.

The outline for the body is the same for both looks, so what exactly is it that makes them so different? The boots continue to create horizontal lines, chopping up the legs and making everything wider and shorter. How to use the illustration The best way to do this is to strip down to pretty much nothing, or at least something fitted, then stand in front of full-figure mirror and please, throw any negative thoughts about your wonderful body out the window.

Study how the areas from my illustration relate to each other on your body. In my case, we can see that my hips are slightly wider than my bust, for instance, and we can also see that my waist is smaller than my hips and bust.

The wide, shallow neckline widens the shoulders, and the decor draws attention to the widest part of the shoulder.

A patterned top and plain skirt in a darker colour makes the hips seem smaller. This pattern also accentuates the hourglass shape, because it follows the same lines, just in a more exaggerated manner. If she had a long torso, it would probably look more like this: A deep v-neck that starts close to the neck will make the bust appear smaller.A blog post about understanding what proportions in general are, what yours in particular are, and how to use lines in an outfit to dress them.

NOAA National Weather Service Louisville, KY. US Dept of Commerce National Oceanic and Atmospheric Administration National Weather Service.

Asos com case study
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